Overview

Project

  • Genting Cruise

Services

Client

  • Dream Cruises

For the hotel public spaces, three design pillars were adopted throughout: quality, luxury and craftsmanship.  These support the overall brand message and set the tone of what to expect on the rest of the ship. Delivering a complete guest experience meant that this first view of Genting Dream needed to be carefully considered and curated, from the SMC-created branding and wider interior design, to the specially commissioned artwork.

Lounge

Intro Lounge

Retail

Retail

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Café

Café

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